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Brand Manager

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CompanyPahtama Group Company Limited.
Industry
Distribution
No of Employees
51-100
Company description

We are a leading Consumer and Food Products Distribution Company and we urgently need energetic, hardworking & honest candidate for the following posts.
Delievering Quality products nationwide,
improving the lifestyle and health standards
of the myanmar people.

Established in 1997 , Pahtama Group is one of the
largest and fastest growing distributors for FMCG
in Myanmarwith the vision of delivering quality
products nationwide, today we have over
30,000 accountswith 1000+ employees nationwide.

.


Job description
• Leverage customer insight data to refine brand management.
• Identify brand-building areas.
• Ensure brand communication for areas of responsibility are consistent with the company and brand positioning.
• Responsible for annual brand plan with Objectives, Goal, Strategy and Plan.
• Responsible for preparing all events proposal quarterly with estimated using budget, projected sales and incremental sales.
• Responsible for providing the all functional and sales team with necessary technical support to enable them to sell the product , POSM, gimmicks, reminder, promotional material, product training, and relevant clinical papers.
• Responsible for reviewing monthly IMS & TMS target Vs achievement.
• Must have a prompt recovery plan of sales if necessary.
• Find reference for all product related enquiries and work collaboratively with colleagues (ethical, trade and CRM team) to address any issues that may arise.
• Design market research projects to assess customer attitudes to the current product range and new product introductions. (Either conduct this research in-house staff or manage and outside agency i.e initial identification of suitable partner, definition of responsibilities, communication plan, division of responsibility, milestones, contract with company , review transcripts and reports, and recommend action plans from the research.
• Direct report to BDM for market intelligence and regular monthly report.
• Assist to BDM with the development of the annual marketing plan and for controlling advertising, promotion and sales aids in accordance with the annual marketing plan.
• Responsible for preparing IM and TM sales forecasts, and constantly monitoring inventor levels held at central and interstate warehouses to ensure supply timelines.
• Liaise with the advertising agency regarding the product campaign including journal advertising, direct mail and conferences.

Desired Skills and Expertise
• Bachelor degree required (MBA preferred)
• Experienced Manager with (2) years brand development experience.
• Must have personal care category experience
• Strong track record in developing or deploying mixes with successful in-market results.
• Passion for trends, new products and design.
• Demonstrated high performance in project leadership and experience with strategy development.
• A considered analytical approach to working with concepts, consumers, problem solving , stakeholder management.

Language skills

We offer Male / Female (3) Posts
Salary is negotiable
Benefits
• Bonus
• Commission
• Rewards


Work location No. 73-76, Wai Za Yan Tar Road., Thingyangyun Township. Yangon,,Yangon, Myanmar
State/District: Yangon Region

More information Industry: Management
Job Function: Brand Manager
Employment Type: Other
Full time: YES
Job posted: 2/12/2016

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