Digital Marketing Manager

Jobs in Myanmar, jobs in Yangon - Marketing & PR jobs - E-commerce Support

Company: Ayer Shwe Wah Co.,Ltd. [H.O]
Company description:

Ayer Shwe Wah is a group of companies doing a variety of businesses and managing each unit underneath the breath of a strategic sustainability.

Ayer Shwe Wah is one of the largest conglomerates in Myanmar with a diversified portfolio across different business sectors - oil & gas distribution, construction, transportation & logistics and hotels & tourism. Since our founding in 1999, we have been contributing to Myanmar’s economic growth and development. Our team of over 1,000 well-trained professional, managerial and operational personnel, all unified by our core value of TRUST consistently follow a sustainable strategy through expansive corporate social responsibility programs by investing to improve human capital, conserve environmental resources, and strengthen corporate governance.

Job description
• Create budgets for social media activities
• Planning digital marketing campaigns, including web, email, social media and display advertising
• Manage promotions and social campaigns based on the social media analysis
• Brainstorm new and creative growth strategies.
• Create multimedia contents. Along with design, build and maintain social media presence across all digital channels of corporate and enterprise
• Construct custom cover and profile photo design, produce quality content, quality image (text, photo & video), boost a post, and increase Likes
• Identify trends and insights, and optimize spend and performance based on the insights
• Execute all digital marketing, including search engine optimization (SEO) and search engine marketing (SEM), marketing database, email, social media and display advertising campaigns
• Measuring and reporting on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Collaborate with internal teams to create landing pages and optimize user experience
• Collaborate with agencies and other vendor partners
• Report directly to the Group Commercial Manager
• Track and manage related budgets and optimize campaigns
Desired Skills and Expertise
• Bachelor or Master degree, preferable on marketing or a related field
• Experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Experience in optimizing landing pages and user funnels
• Creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Solid knowledge of website analytics tools (e.g., Google Analytics, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Business English communication skill
• Up-to-date knowledge of latest digital trends, social media developments and best practices in online marketing and measurement
Language skills
English (Advanced)
We offer
We might provide you with uniform
We will provide with ferry to work
Work location
Bahan Township
State/District: Yangon (Rangoon)
More information
Job Category: Marketing & PR jobs
Company Industry: E-commerce Support
Employment Type: Other
Full time: YES
Job posted: 29/1/2019
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