Myanmar Survey Research

We are the first independent research agency in Myanmar – with over 25 years of experience in helping our clients to understand the Myanmar market, people and their different livelihoods.

MSR was officially established as a private company in 1995, but already ‘embryo-ed’ earlier as there was demand for market information from foreign companies.

During all these years we have gained sound experience in two areas that together provide a holistic perspective of the situation in Myanmar – beyond the thriving metropolis of Yangon:

We track market developments, explore consumer needs and investigate industries to give you relevant insights for your market (entry) strategy

MSR is the only agency in Myanmar offering one-way mirror viewing facilities to our clients.

We have two different facilities – one living room set-up and one large discussion room with a big table for those energetic workshops that need space . Furthermore we have a ‘test kitchen’ so consumers can cook and use your product live.
Both are equipped with HD TVs. Sessions can be video-taped.

The clients’ room can fit up to 10 people.

Live streaming of sessions (FocusVision) is not possible due to slow and unreliable internet connection in Myanmar.

We conduct research for UN agencies and international NGOs on many different topics to provide necessary knowledge & learnings.

By the way, MSR staff were the first travelling into the Delta area after Cyclone Nargis hit the country in 2008 to do a Rapid Assessment. We consequently set-up the Myanmar Nargis Information Centre to provide all the information to NGOs so that they could act quickly.