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Pharmaceutical Marketing Supervisor

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CompanyK.T.Z Company
Industry
Accounting/Audit/Tax Services
No of Employees
51-100
Company description
Our slogan is “Providing Better Life for the People.”

K.T.Z Co., Ltd, the entrepreneur distributor in pharmaceutical market in Myanmar established since 1994 and We, now have 300 employees all over the country. In additional, We are expending to huge market of electrical products distribution in both Yangon and Mandalay with numbers of electrical products. .

Job description
• Delivery of marketing projects on time within the budget and support the business through the entire product life cycle from strategic planning to on the shelf conclusion. Innovation, Advertising and Consumers Communication
• Generating names for new and existing products, coming up with ideas for new printing designs, including shape, size, colors, fonts and imagery.
• Overseeing the production of TV adverts, newspaper and magazine advertisements, and consumer-direct campaigns, merchandising campaigns, websites, exhibition stands, sponsor shows, catalogs, brochures, pamphlets and in-store displays.
• Liaising with art designers, copywriters, and media buyers and printing companies for the above production.
• Supervising the sign off of marketing literature and campaigns, ensuring the designs and messages meet the company brand and regulatory guidelines.
• Coordinating the launching program to external customers as well as sales or marke

Desired Skills and Expertise

• Leading the strategic planning process for the assigned brands based on key consumer insights to enhance current portfolio or new portfolio and improve communication with consumers.
• Acts as pivotal to delivering the new business vision and strategy for a larger portfolio within the category.
• Playing a major role in the development and delivery of a 3 year strategic plan for the portfolio across the full marketing mix including insight and innovation, commercialization and brand activation.
• Involvement in the development of the company’s long term planning for the products that identifies new business opportunities, and/or new markets.
• Understand and assess the marketplace and customer need through market research, to set the proposition and brand identity for the agreed =brand strategy.
• Monitors market trends and oversees advertising and marketing activities to ensure the right message is delivered for the products.
• Monitoring and analyzing business performance vis-à-vis business goals (awareness, market share, consumer diagnostics, profitability, etc.) and the competition in the market. Financials; Develop brand budget
• Implementing the marketing plans by working with internal and external suppliers to deliver in a timely manner, achieving the target,improving product sales and market share within the budget.
• Establishing performance specifications, cost and sales parameters,margin analysis, market applications and sales estimates and thus will have full Profit & Loss Accountability.
• Researching consumer markets, monitoring market trends and identifying potential areas in which to invest, and make investing strategy based upon consumer needs and spending habits.
• Looking at the position and pricing of products and analyzing the potential profitability.
• As by Taking financial accountability and responsibility for brand performance, this position should identify any issues that can occur or that has occurred and take corrective actions to meet the target.

Language skills

We offer • Male/Female
• Salary is Negotiable.

Work location Yangon, Myanmar.
State/District: Yangon Region

Job details Job Category: Marketing & PR jobs
Job Function: Pharmaceutical Marketing Supervisor
Employment Type: Other
Full time: YES
Job posted: 22/11/2017

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Our slogan is “Providing Better Life for the People.” K.T.Z Co., Ltd, the entrepreneur distributor in pharmaceutical market in Myanmar established since 1994 and We, now have 300 employees all over the country. In additional, We are expending to huge market of electrical products distribution in both Yangon and Mandalay with numbers of electrical products.

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